Online-Marketing, an explanation of upsells, front end offers, and

Hi Online-Marketing,

This morning I had a mentoring session with one of my most
productive clients. His niche is time management and I asked
him if he had downloaded Alice Seba’s no cost package that
ends tonight. (It’s at connieLoves.me/WeekendSpecial
if you still need to download it).

His answer almost knocked me off my chair. He said,

“No, I figured if it was free then it wouldn’t be of any
value to me. But I did purchase two things you recommended
over the weekend.”

He did not believe this package had value because it was being
given away as a no cost download. I’m still shaking my head.
Yes, a short rant is coming…

When I started online at the beginning of 2006 there was a
huge discussion going on from people who had been entrepreneurs
on the internet for years. It was all about “moving the free
line” and giving away products and courses of greater value in
order to attract new clients who would see what you had to offer.
This has continued and that is why we have so much stored on
our hard drives and in Dropbox and in our Amazon S3 accounts.

Free stuff sells well and teaches us much. This is a benefit to
everyone and leads to us getting to know people we might not
have connected with otherwise.

A “front end” offer is something for sale at a regular or sale
price. An “upsell” is something offered at a special price once
we have purchased the main “front end’ offer.

Does this make sense? The point here is to be open to taking a
look at all offers that appeal to you. Whether they are at zero
cost, special pricing, or discounted after you purchase, they
can all lead to excellent information, training, and content
to build your business.

= = =
Have You Written or Are You Writing a Book?

If your sales are slow or non-existent, or if you haven’t quite
put together how to create a lucrative income and lifestyle as
an author and entrepreneur, Ellen Finkelstein and I have opened
up our popular program for six more people. It’s at:

onlineWritingProfits.com
[Discount Code QUICKPROFITS Saves You $50]

It’s called “Authors! The Quick Book-to-Business Profits Method”
and we love working with new and experienced non-fiction authors
to help get you into the profitable zone as quickly as possible.

Please let me know if you have questions on this. Our next live
session is this Thursday afternoon EST. There are no upsells here.

To Your Massive Online Success,
Connie

P.S. Did you grab Alice’s package for zero investment?

connieLoves.me/WeekendSpecial

This ends at midnight. The upsell is $9.95 and worth every cent.
Alice was around when upsells and the free line were invented,
so she knows what she’s doing with this.

P.O. Box 800268
Santa Clarita CA 91380
USA

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